It is a milestone occasion in high-end real estate in the UAE, as Jacob & Co Residences has set the bar by securing over AED 300 million in sales in just 12 hours since its official launch on Al Marjan Island. This premium high-end branded residences product, conceived in the creative DNA of world-famous jeweller & master watchmaker Jacob & Co, is redefining investor demand in high-end living.
A Historic Benchmark in Branded Luxury Property
Jacob & Co Residences began with one of the fastest sales ever recorded for a branded property project in the UAE. Just hours after going on sale, the branded super-prime development sparked intense interest from ultra-high-net-worth individuals and international investors alike, driven by a robust appetite for prestige living spaces from iconic global brands.
Valued at approximately AED 400 million, these homes feature a limited edition of 223 units, including studios, one-and two-bedroom apartments, designed with an eye for fine detail and at an award-winning level of craftsmanship. Prices start from about AED 1.01 million, showing strong market confidence even in the highest tier of branded property in the UAE.
The Power of Brand and Design in Real Estate
What is notable about this significant milestone is not just volume, but the speed and enthusiasm with which these units were taken up. Investors have increasingly shown interest in property at Jacob and Co Residences, driven by its storytelling approach to lifestyle. Like a luxury watch, the properties here promise a carefully crafted experience that combines elements of artistry, architecture, and lifestyle, designed for the discerning few.
The success of this launch builds on the firm’s previous strategic ventures in the real estate space, which have catered to its branded DNA of luxury, as elaborated on in its ventures in Burj Binghatti Jacob & Co. Residences. The collaboration has been with other real estate developers, enabling the brand to demonstrate its architectural dynamism in Dubai.
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Luxury, Exclusivity, and Architecture
Known for their exquisite jewelry craftsmanship and edgy design philosophy around the world, Jacob & Co’s commitment to exclusivity now extends to their real estate-developed homes that are tantamount to art pieces. The demand for homes in Jacob and Co Residences is testimonial to the fact that people now prefer making lifestyle-driven property purchases rather than traditional homes.
This success also builds on the momentum of other iconic projects such as the Burj Binghatti Jacob & Co. Residences, including the Burj Binghatti Jacob & Co Residences Business Bay, which has already cemented the brand’s reputation as one defining the Dubai skyline. The partnership between Binghatti and Jacob & Co. remains committed to the delivery of branded luxury through the uniqueness of architecture.
As interest grows for Binghatti Jacob & Co Residences, this historic sales milestone marks a new era. A future where legendary luxury brands are defining Dubai’s real estate market with velocity, scarcity, and prestige.
Why This Matters for the UAE Property Market
The superb performance recorded by Jacob & Co Residences cannot be regarded as an isolated achievement, as it is part of the broader trend in the UAE’s luxury property market.
Branded Residences are fetching premium prices and selling rapidly, thanks to rising demand worldwide.
As the percentage of international buyers on Al Marjan Island rises to well over 80%, the UAE is increasingly proving its position as a global hub for luxury properties. Similarly, projects such as Burj Binghatti Jacob & Co. Residences, located in Business Bay, and Jacob & Co Residences, located in Al Marjan Island, demonstrate a diversified portfolio, ranging from luxury skyscrapers to beachside properties.
What Buyers Are Getting
The residents and investors of Jacob & Co Residences are assured of a lifestyle experience beyond the ordinary and one that epitomizes excellence, much like the Jacob & Co. tagline and name. Signature residential hallmarks include rooftop wellness areas, infinity pool clubs with scenic waterfront views, as well as family recreational areas and resident lounges, all of which capture the essence of Jacob & Co.’s excellence in craftsmanship.
Conclusion: A New Era for Branded Luxury Living
The record-breaking launch of the Jacob & Co Residences underscores the potential of excellence in design, combined with a brand name the world covets, to create and define a facility that is a record-breaker in the luxury property sector. As the UAE continues to attract more ultra-high-net-worth individuals from around the world, the Burj Binghatti Jacob & Co Residences and the Jacob & Co Residences are setting the bar not only for exclusivity and innovation but also for the future of the luxury property sector itself.